𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐌𝐚𝐫𝐜𝐨𝐦 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭
求人内容
- 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐢𝐦𝐚𝐠𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧 (Photo, Video, Product review articles, other contents).
- 𝐀𝐓𝐋 𝐀𝐜𝐭𝐢𝐯𝐢𝐭𝐢𝐞𝐬:
• Manage product information on Panasonic's website and social media
• Collaborate with agencies for campaign planning
• Monitor and optimize campaigns to meet KPIs
• Conduct surveys and customer research with Product Marketing
• Track competitors using social listening tools.
- 𝐁𝐓𝐋 𝐀𝐜𝐭𝐢𝐯𝐢𝐭𝐢𝐞𝐬:
• Organize BTL events and activations for fridges
• Set marketing direction and targets in collaboration with Product Marketing
• Optimize BTL activities to achieve KPIs
• Support dealers with their BTL initiatives.
- 𝐀𝐝𝐝𝐢𝐭𝐢𝐨𝐧𝐚𝐥 𝐓𝐚𝐬𝐤𝐬:
• Promote gift purchases and manage inventory
• Handle legal documents and contracts
• Oversee payments and administrative paperwork
• Maintain product content on dealer sites.
応募条件
✅ 𝗥𝗲𝗾𝘂𝗶𝗿𝗲𝗺𝗲𝗻𝘁𝘀:
• Background: Bachelor/ master’s degree in marketing or relevant majors
• Experience: From 3 years of experience in Marketing (prefer candidates working in consumer electronics marketing field)
• English Proficiency: Advanced
• Proactive and deep understanding in Marketing tactics (ATL and BTL).
私たちについて
Panasonic presence in Vietnam since 1950s, and marked its official presence in Vietnam in 1971 with the first plant in aiming to contribute to Vietnam society through activities ranging from R&D, manufacturing, sales & distribution and Corporate social responsibilities (CSR).
Panasonic Vietnam (PV) is the first 100% foreign invested company to assume the role of the country headquarter in Vietnam. As of April 2022, Panasonic Vietnam Group comprises of seven companies including Panasonic Vietnam and its sales division of Panasonic Sales Vietnam (PSV), Panasonic Research & Development Center Vietnam (PRDCV), four manufacturing companies including Panasonic Appliances Vietnam (PAPVN), Panasonic System Networks Vietnam (PSNV), Panasonic Industrial Devices Vietnam (PIDVN), Panasonic Electric Works Vietnam Co., Ltd. (PEWVN) (previously named as Panasonic Life Solutions Vietnam), and the Panasonic Insurance Service Vietnam (PISVN). The Group currently employs a total workforce of more than 7,000 employees. In Vietnam, Panasonic is one among those enterprises that place great emphasis on social activities surrounding education and environment for wellness life of Vietnamese people and sustainable development of Vietnam.