產品經理 Product Manager

Job Overview:

We are seeking an experienced and passionate Product Manager to oversee two core digital products. The candidate will spend approximately 70% of their time focusing on optimizing and iterating a consumer-facing app, while dedicating 30% to supporting the development and promotion of an app integrated with hardware. You will drive improvements in user experience, increase product value, and use data-driven methods to enhance the market performance of these products.

Key Responsibilities:

Consumer App

• Lead the strategic planning and feature iteration of the consumer-facing app, driving continuous improvements in user experience and market performance.
• Analyze user behavior and conduct market research to optimize existing features and explore new product opportunities, while developing and executing growth strategies.
• Collaborate closely with marketing, operations, and technical teams to enhance user retention and conversion rates, improving overall user satisfaction.
• Oversee the product life cycle, including feature definition, requirement documentation, prioritization, and release management.
• Regularly analyze key metrics and propose data-driven optimization solutions to ensure continuous innovation and profitability.

Hardware-integrated App

• Manage the app integrated with hardware, assisting in defining the long-term product vision and short-term execution plans.
• Work closely with the hardware team to ensure seamless software-hardware integration and deliver an exceptional user experience.
• Analyze user needs to ensure product design meets market demands and enhances product competitiveness.
• Gather and analyze user feedback, proposing optimization strategies to improve usability and accuracy.

Job Requirements:

• 3+ years of product management experience, with a proven track record of managing a product’s full life cycle.
• Experience managing consumer-facing apps, with demonstrated success in optimizing user growth and increasing revenue.
• Interest or familiarity with beauty tech, virtual makeup try-ons, skin analysis, or related fields.
• Strong quantitative analysis skills, with the ability to make data-driven decisions and drive product improvements.
• Excellent communication skills, with the ability to collaborate across cross-functional teams including technical, design, marketing, and operations teams.
• Strong user needs analysis and problem-solving skills, with the ability to quickly adapt to market changes and user demands.
• Technical background or experience with hardware products is a plus.

Bonus Skills:

• Experience in the beauty industry or a strong interest in beauty and skincare.
• Experience managing hardware-software integrated products is a plus.
• Experience working with international markets or multilingual products.

Benefits:

• Competitive salary and bonuses.
• Innovative work environment with ample growth opportunities.
• Opportunity to participate in the development and market expansion of industry-leading products.